Colourism, the act of discriminating individuals as a result of their skin tone, is often perpetuated by members of the same ethnic group, resulting in this form of prejudice being intraracial. Colourism prevails within Black communities worldwide. Within the growing body of literature, which primarily reveals the experience of African American women in the United States, research shows African American women of darker skin tones face barriers in their everyday lives due to this discrimination. This research examines instances of colourism within rap and hip-hop music. I examine the lyrics of 20 popular songs performed by Black North American artists who all reinforce colourist ideologies. Drawing on Black Feminist Thought to explain the systemic discrimination faced by Black women, the research finds the ongoing negative colourist messaging within hip-hop and rap music to be prevalent within the last twenty years. This research addresses the ongoing struggles faced by Black women, particularly those of darker skin tones.