The following report outlines the design work performed for Vidir Vertical Storage Solutions, on behalf of the University of Manitoba, in developing a semi-automated loading device. This device is to assist Vidir’s customers in loading large, heavy rolled goods into carousels, in order to improve safety, efficiency, and ergonomics. The project definition, including needs, constraints, and limitations are outlined to provide the necessary context for the decisions that were made throughout the project. The preliminary concepts from which Vidir selected the basis of the final design, are also included herein. The final design consists of a carriage which travels along a set of guiding rails and is driven by a set of vertical and horizontal linear actuators. For analysis, the device is broken into its subcomponents. The functionality and design decisions pertaining to the base structure, the carriage, the carousel hooks, and the electrical systems are presented. Subsequently, a thorough stress analysis of each structure is outlined, including loading conditions, stress levels and factors of safety. In addition to the structural explanation and stress analysis, the operating procedure and controls logic for the device are laid out, and a detailed manufacturing plan is provided. A complete drawing package, including a bill of materials, is enclosed. Finally, a cost breakdown of the proposed device is included, with the material cost totalling CA$5,400. The future work to be performed during the next phase of the project, from January to April 2020, includes the manufacturing, construction, and testing of the loading device. Additionally, the PLC programming will be done concurrently with the physical testing.