Optimizing travel: opportunities for the U of M Fort Garry Campus

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Pearce, Tom
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This thesis examines transportation planning at the University of Manitoba Fort Garry campus with the view to improving efficiency, equity and reducing economic loss. Through a broad approach of Transportation Demand Management (TDM) a number of avenues are explored including a comprehensive literature review of sustainable transportation planning; the documentation of selected university TDM programs including University of Colorado, University of British-Columbia and the University of Ottawa; a University of Manitoba commuter web survey, and key informant interviews. Cost-benefit analysis, geographical information systems and key informants interviews are used. Twelve key recommendations are outlined in the concluding chapter. The research suggests optimal solutions can be reached if there is strong leadership from the University of Manitoba central administration in Transportation Demand Management (TDM) including a more collaborative approach to transportation and land use planning, as well as working closely with its stakeholders in reforming current practices. A series of incremental changes can give higher priority to walking, cycling, transit, and car pooling ahead of those driving alone resulting in a more equitable and efficient transportation system and leading to a healthier population and a healthier environment for the University of Manitoba community. The author can be contacted by email at tompearce@hotmail.com
Transportation Demand Management, University of Manitoba, Transportation, Geographic Information Systems, Winnipeg, Campus